Kanye West's new album and fashion show draw 20 million viewers
- 8 years ago
More than 20 million viewers watched rapper and fashion designer Kanye West put his own twist on a New York Fashion Week runway show on Thursday as he debuted a new album and clothing collection at famed music venue Madison Square Garden.
The show was streamed for free online via subscription music streaming service Tidal.
As West played new tracks for his upcoming "The Life of Pablo" album, dozens of models were unveiled standing on raised platforms in the center of the arena, wearing the new Yeezy Season 3 that West designed for sports brand Adidas.
The collection, launched on the first day of the city's fashion week, featured West's penchant for neutral tones but included bright pops of pink, red and orange across the collection of leotards, tops, leggings and parkas worn by a diverse group of models.
The show was streamed for free online via subscription music streaming service Tidal.
As West played new tracks for his upcoming "The Life of Pablo" album, dozens of models were unveiled standing on raised platforms in the center of the arena, wearing the new Yeezy Season 3 that West designed for sports brand Adidas.
The collection, launched on the first day of the city's fashion week, featured West's penchant for neutral tones but included bright pops of pink, red and orange across the collection of leotards, tops, leggings and parkas worn by a diverse group of models.