Wrangler Continues Its Resurgence As Comfort Trumps Skinny Jeans

  • 9 years ago
Wrangler jeans has had a growth in revenues each quarter for a year, including a nine-percent increase during the recently reported first quarter of 2015, which experts attribute to product innovations including an emphasis on stretch and comfort.

A classic jean brand is experiencing a resurgence in sales which some think is an indication of skinny jean fatigue. 

Wrangler jeans had a nine-percent growth in revenue in its first quarter this year, according to the recent earnings report from its parent company, VF Corporation. 

This result caps off four quarters of revenue increases in&nb